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    A navy blouse recoloured by Acuarela into burgundy, sage green, lilac, rust and teal. Unretouched results from our test store.

    Live on Shopify, web studio and ChatGPT

    Every colourway,from one shoot.

    Built for fashion brands that run many colours per style. Photograph the garment once; Acuarela renders the rest with the same model, pose, lighting and fabric, and you approve each image before it goes live. The ChatGPT skill brings that same approval workflow into your own OpenAI subscription; while OpenAI public review is pending, we set it up with you.

    Install free on Shopify

    Check your store free (no install). . Not on Shopify? .

    Starting photoNavy

    Real Acuarela output from our test store, unretouched.

    How it works

    From one photo to a full swatch row.

    Runs inside your Shopify admin, or in the browser for houses that sell wholesale. A person approves every colour before anything goes live.

    01

    Pick the product and the colours

    Choose on-model photos from your catalog, or upload them. Pick colours from your brand library, or match one from a photo of the real fabric.

    02

    Generate, then review each one

    Fast drafts first, then finals at your original photo’s size. Approve, retry or re-render each colour. You see what a job will use before you start it.

    03

    Publish to the right swatch

    Approved images go to the product and onto each colour variant, so clicking a swatch shows the matching photo. Or download them named for your line sheet.

    ChatGPT skill

    Run the Acuarela workflow inside ChatGPT.

    The Acuarela Colour Variants skill gives ChatGPT the same merchant-safe screens: store check, product pick, colour pick, image review and go-ahead preview. While OpenAI public review is pending, we set it up with you.

    GenerationUses your OpenAI plan

    Images are generated by ChatGPT on your own OpenAI subscription, about a minute and a half per image and up to roughly 1024 by 1536 pixels before matching the source photo.

    ApprovalNothing changes on a click

    You review every image first. A store update waits for the preview screen, then your typed reply of “go ahead” in ChatGPT.

    SetupInstalled with Adwaizer

    You do not need to manage a raw plugin file. We walk through the ChatGPT setup with you and confirm the screens work for your store workflow.

    The proof · style 10-12930Z

    Sixteen photos.
    Four came off a camera.

    A real catalog style: four poses shot in one colour. Acuarela made every other square. Same face, same pose, same light, same crinkle in the fabric. Can you tell which column was photographed?

    Black?
    Navy?
    Pale apricot?
    Warm greige?

    Which column was photographed? One guess. Then we tell you.

    Built for catalogs

    One job, done properly.

    Most AI photo apps bolt recolour onto generated models and backgrounds. Acuarela starts from your real on-model photography: every colourway, then a short video of the ones you approve.

    Identity lock

    Only the dye changes.

    Model, pose, lighting, drape and weave hold across every colour. That is the whole product.

    1 photo → every colour

    Brand colour library

    Your palette, by name.

    Save colours once by name and hex, or sample one from a photo of the actual fabric. The same names map to your Shopify colour variants.

    Navy #283168Pale apricot #f1d4b0Warm greige #cdc1b5Melon #f4a582Wheat #e3c98fForest green #2f5d45

    Variant assign

    Lands on the right swatch.

    Each approved image becomes its colour variant’s image in Shopify.

    Line sheet pack

    Named for wholesale.

    Download a zip that drops into NuORDER, JOOR or Brandboom without renaming.

    10-12930Z/ 10-12930Z_NAVY_01.png 10-12930Z_APRICOT_01.png manifest.csv

    Human review

    You approve every image.

    Draft, then final. Approve, retry or re-render. Nothing reaches your store until you say so.

    RetryFinalApprove

    Garment picker

    Tap the garment.

    Acuarela outlines each piece on your photo. Tap the one you sell, and only that piece changes colour.

    BlouseTrousersBag

    Import photos

    Bring the photos you have.

    Drop in a folder. Each file is matched to its product and colour by name, then set on every size of that colour.

    BL-NAV-S.jpg → Navy 10-12930Z_SAGE_01 → Sage

    Weekly catalog check

    Catches a missing photo.

    If a colour stops showing its photo after an import, theme change or another app, you get an email and a free one-click fix.

    Quality check

    Checked before you see it.

    Every result is compared with your original. A colour that drifted or a changed background is flagged, and a before/after slider shows the difference.

    Also included

    The details that sell a colour.

    • Prints from a flat photo, graphic tees with the graphic kept, and two-tone pieces (beta)
    • Alt text for every colour, like “Linen Shirt in Sage, front”, with French and German translations
    • Each colour’s photos grouped together in your gallery
    • “Edited with AI” metadata in every file, the label Meta, Google and the EU AI Act look for
    • A fabric swatch per colour in the line sheet pack
    • Ideas for you: what to make first, picked from your own catalog
    • Product videos (beta): a 5-second turn of any approved colour, for 5 images

    Plans, not surprise bills

    No overage bills. Ever.

    A monthly allowance of finished colours; drafts are free to try. The app shows what a job will use before it runs. Brand is unlimited (fair use 1,000 a month); on Starter, add 50 images for $10.

    $0 · $9.99 · $29 · $79

    Web studio

    Not on Shopify? Use the browser.

    Wholesale labels and houses on other platforms get the same engine and the same plans in the Acuarela web studio, with the line sheet download. Open by invitation.

    Pricing

    Start free. Grow by the image.

    Same plans on Shopify and in the web studio. An image is one finished colourway of one photo; drafts are free. Pay yearly and get two months free. Cancel any time.

    Free

    $0/ month
    • 20 finished images a month
    • Up to 20 brand colours
    • Publish to one product and see it live.
    Install free

    Starter

    $9.99/ month
    • 40 finished images a month
    • Up to 30 brand colours
    • Publish to every product. Add 50 images for $10 when you run out.
    Start Starter
    Most brands

    Studio

    $29/ month

    or $290 a year

    14-day free trial on Shopify

    • 150 finished images a month
    • Up to 50 brand colours
    • Publish to every product.
    Start Studio

    Brand

    $79/ month

    or $790 a year

    14-day free trial on Shopify

    • Unlimited images (fair use 1,000/mo)
    • 20 product videos a month
    • Up to 200 brand colours
    • Publish to every product.
    Start Brand
    On ShopifyInstall from the App Store

    Billed on your Shopify invoice. Runs in your admin.

    Find it on the Shopify App Store
    Not on ShopifyWeb studio, by invitation

    Upload photos, or connect a store: Acuarela is compatible with WooCommerce®. Download a line sheet pack. Card billing.

    Request an invite
    No timeWe run it for you

    Hand us the catalog; we ship the colourways.

    Done-for-you pricing

    Prices in USD, plus applicable taxes. Only finished colours count toward the allowance; draft previews are free. Finals match your original photo’s size.

    The maths

    What the reshoot would have cost.

    Move the sliders to match a month of new styles. You shoot one colour; Acuarela makes the rest.

    Garments that need on-model photos.
    Including the one you photograph.
    Front, back, detail, full length…
    Reshooting$6,000–$9,000

    120 finished images at $50–$75 each, plus samples to ship for every colour.

    With Acuarela$29 / month

    Studio plan. Uses 120 of 150 images; drafts are free to try.

    Reshoot range is our reference for small-studio e-commerce photography per finished image; it leaves out samples, shipping and scheduling. Acuarela counts only the finished image; draft previews and failed renders are free.

    Done for you

    Skip the software. Hand us the catalog.

    We take your on-model shots and colour references, produce the matrix, check every image against your brand colours, and put each one on the right variant. You approve; we ship.

    Pilot

    $1,200one-time
    • 8 styles, every colourway, about $150 a style
    • Delivered and variant-assigned in 10 business days
    • Colour calibration from your Pantone refs or fabric swatches
    • Credited in full against your first month if you continue

    Managed catalog

    $1,500/ month
    • Up to 15 new styles a month, all colourways, about $100 a style
    • We watch for variants that ship without an on-model shot
    • Monthly completeness report of SKUs still missing images
    • Named contact, 3-business-day turnaround

    Managed catalog plus

    $3,500/ month
    • Up to 50 new styles a month, about $70 a style
    • Turnaround pinned to your drop dates
    • Colour sign-off loop with your art director
    • Multi-store and agency accounts

    For reference, reshooting a style in five colours means shipping five samples and paying $50–75 per finished image, or $1,500–3,500 for a shoot day. A style is one garment and all its colourways, hero pose per colour. Canadian clients are invoiced in CAD with applicable taxes.

    Fit

    For apparel teams that already shoot.

    If you have a great on-model photo in one colour, Acuarela fills in the rest of the matrix. Here is what we do, and what we leave to other tools.

    Made for

    • Apparel brands with 4–20 colourways per style
    • Private-label and wholesale fashion
    • Agencies running catalog operations for brands
    • Teams that want a person approving every image

    Not what we do

    • AI models generated from flat lays
    • Consumer virtual try-on widgets
    • Social ad and lip-sync video factories
    • “Replace your whole photoshoot” promises

    FAQ

    Questions brands ask first.

    What if I run out of images mid-month?

    On Starter, add 50 images for $10: on Shopify it goes on your next Shopify invoice, in the web studio you pay by card. Extra images last 12 months. On Studio, move up to Brand. Brand is unlimited, with a fair use of 1,000 finished images a month; past that, new work still runs overnight until your month renews. There are never automatic overage charges.

    Can Acuarela make product videos?

    Yes, in beta. From any colour you keep, Acuarela makes a 5-second clip of the model turning so the garment shows from every side. On Starter and Studio a clip uses 5 images from your allowance; Brand includes 20 videos a month. On Shopify you can add it straight to the product.

    What is “Ideas for you”?

    When you install, Acuarela goes through your catalog and suggests where to start: colours with no photo, colour families worth completing, photos worth redoing. Each idea says roughly how many images it uses, and one tap opens it ready to run.

    Will the model, pose and fabric really stay the same?

    That is the whole product. Acuarela changes the garment colour and holds the model, pose, lighting, drape and texture. Every colour goes through your review first: approve it, retry it, or render the final. Nothing reaches your store until you approve it.

    What counts as an image?

    One finished colourway of one photo. Drafts are free to try; keeping one, or rendering a final, uses 1 image. The app shows what a job will use before you start it. If a render fails on our side, the image comes back. No overage bills.

    How do colours stay on-brand?

    Save your palette once, by name and hex, or match a colour from a reference photo of the real fabric. The same names map to your Shopify colour variants, so each approved image lands on the right swatch.

    Can it do prints, graphic tees or two-tone pieces?

    Yes, in beta. Give it a flat photo of each print and it dresses the model in that print. For graphic tees it recolours the blank and keeps the graphic exactly as it is. For two-tone pieces you name the second part, such as the collar, and write colours as “Navy / White”.

    I already have photos for some colours. Can I use them?

    Yes. Import photos you already have: each file is matched to its product and colour by its name (SKU, style code, or product and colour) and set on every size of that colour. Anything unclear is listed for you instead of guessed.

    Do I need Shopify?

    No. The Shopify app is the quickest start and bills through Shopify. In the web studio (open by invitation), Acuarela is compatible with WooCommerce: connect your store and approved colours go to the right variant. Wholesale labels can also download a line sheet pack named for NuORDER, JOOR or Brandboom.

    Can I use Acuarela from ChatGPT?

    Yes. While the Acuarela Colour Variants skill is in OpenAI public review, Adwaizer sets it up with you instead of asking you to install a plugin file yourself. It uses ChatGPT on your own OpenAI plan to make the images, usually about a minute and a half per image and up to roughly 1024 by 1536 pixels. Acuarela shows approval screens before anything is used; store changes still wait for you to reply “go ahead” to the preview and rely on whatever store tools you have connected in ChatGPT.

    What resolution are the finals?

    The same size and shape as your original on-model photo. When you keep a colour, Acuarela upscales it to match the photo you started from, so every colour sits in your gallery exactly like the original.

    Does it work for dresses, t-shirts and knitwear?

    Yes. The film at the top of this page shows a midi dress, a men’s crew-neck t-shirt and a chunky rib-knit sweater, each in five more colours from one photo, with the drape and knit texture kept. Solid-colour garments work best; prints, graphic tees and two-tone pieces are in beta.

    Are the photos on this page real?

    Every colour is real Acuarela output, not retouched. In the film, the blouse comes from our test store (its navy starting photo is itself an Acuarela render of the photographed black blouse); the dress, t-shirt and sweater starting photos were made with an image generator for the demo. In the colour matrix, the black column is the merchant’s own photography; navy, pale apricot and warm greige are Acuarela finals from the approval queue, resized for the web.

    Can you just do it for us?

    Yes. The managed service gives you the colourways without learning a tool. We produce the images, check them against your brand colours, and publish them to the right variants.

    Talk to us

    Tell us about the catalog.

    We onboard a few brands at a time so every colour gets a real review. Send the shape of your catalog and we will come back with a scope and a price.

    • Managed catalog: we run Acuarela for you, from $1,500 a month
    • Pilot: 8 styles delivered and variant-assigned in 10 business days, $1,200
    • Web studio: an invite for houses that are not on Shopify

    Prefer email? [email protected]

    We reply within one business day. No spam, no mailing list.

    Acuarela

    Stop reshooting colourways.